4 fresh retail

As a leading food entity, Four Fresh Retail believed in providing nutrition, health and well-being through its range of products, targeted towards the new age Indian consumer.

  • Brand Identity
  • Press Campaign  
  • Product Packaging 
  • Website Design 

brand idea

A refreshing perspective to the brand philosophy was showcased using a 'yellow leaf' that depicted freshness of produce, goodness in actions purity and a world of healthy nutrition. It reflected the turning of a new leaf of excellence in food quality. The new identity was taken across multiple communication platforms including print, web and packaging, enabling a visible stir in the current FMCG landscape.